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FLORIDA   REAL  ESTATE

Residential  -  Commercial  -  Sales  -  Development
FLORIDA HOME TEAM
Licensed Real Estate Broker
John R. Ask, Broker


DRESS YOUR HOUSE FOR SUCCESS

The goal is to present your home in a manner that sets it apart from the competition.  You should strive to gain objectivity to look at your home through "buyers' eyes."

Initially, you may wish to tour other homes on the market that are similar in price and features, including new homes in "move in condition."  Make notes on positives and negatives and how you feel about them.

Now, tour home with these "buyers' eyes" and make a checklist of everything that could be an obstacle to showcasing the full potential of your home.

Start with "curb appeal."  What impressions do you have upon first seeing your home from the street?  What can you do to improve this all important first impression?

Next, go through your whole house as if you were a buyer seeing it for the very first time.  Be on the lookout for subtle signs that say, "There's work to be done here."  Remember, if YOU think it's too much work, potential buyers will probably think so too!

When your list is complete, assign tasks, develop a timetable and reward yourself along the way.

ALWAYS KEEP YOUR GOAL IN MIND - to sell your home at the best possible price in the least amount of time.  Investing a little time and money up front will payoff when the curtain goes up and your home takes center stage!

Uncluttering
Cleaning
Repairing
Neutralizing
Dynamizing
showtime!

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1.   UNCLUTTERING

Exterior

  • Lawn & Garden - fertilize, mow, trim, weed, water; resod bare spots

  • Walks, Steps, Driveways - clear away all items; remove weeds

  • Remove Lawn Ornaments

  • Pet Areas - thoroughly pick up all debris

  • Extra Vehicles - remove from curb view

  • Decks, Patios, Back Yards - remove excess ornaments & furniture

Interior

Closets

  • Remove or pack extra stored items (make look spacious)

  • Clean or paint interior

  • Organize linens & group like clothing

  • Remove and pack or store extra sporting equipment

Bookshelves

  • Remove, pack, store & organize extra items

Kitchen

  • Clear Counters; put away appliances, accessories, etc.

  • Remove & pack or store extra dishes

  • Consolidate duplicate food items

  • Remove notes & magnets from refrigerator (unless they're from Dee Gomber & John Ask)

  • Organize silverware, utensil & "junk" drawers

  • Clean or paint flooring under the sink; organize & consolidate items

Bathroom Vanities, Medicine Cabinets:

  • Remove, pack, store & organize extra items

  • Remove stained or torn drawer & shelf liners

Living Areas:

  • Remove papers & magazines from tables

  • Remove extra furniture; arrange for openness

  • Remove extra or unhealthy plants

Collections

  • Pack & store items

Children's Play Areas

  • Pack, store & organize extra toys or games

Tool, Shop & Laundry Areas

  • Remove, store & organize extra items

Garage

  • Organize tools & gardening equipment; remove extra items

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2. CLEANING

Exterior

  • Windows - clean to a sparkle

  • Walks, steps & driveways - sweep & remove stains

  • Siding, brick or stucco - hose off or power wash; use restoring product on vinyl & aluminum siding

  • Gutters & Downspouts - hose out debris

  • Decks, patios & backyards - use a deck cleaner; hose off patios; wipe down lawn furniture, grills & pool equipment

  • Pool Cage & Deck - power wash if dirty or mildew; paint Flo-Crete deck to look new & clean

Interior

  • Floors - remove old wax; scrub & wax to a shine

  • Carpet - clean thoroughly; consider professional service

  • Walls - remove fingerprints, marks & cobwebs

  • Woodwork - clean & polish with scratch cover; touch up if painted

  • Draperies & Curtains - launder & dry clean

  • Lighting Fixtures - clean & polish, wash or replace bulbs

  • Windows, Mirrors, Glass Cabinets - clean to a sparkle

  • Doorknobs, Handles & Pulls - clean & polish

Kitchen

  • Clean & polish cupboards - inside & out

  • Clean & deodorize vents & exhaust hoods

  • Clean appliances thoroughly - inside & out

  • Polish & clean sinks; remove stains

  • Clean & deodorize garbage areas; use a garbage disposal freshener

Bathrooms

  • Clean & polish vanities - inside & out

  • Remove stains & mold from sinks, tubs, & showers; clean grout

  • Polish mirrors & chrome to a sparkle

Garage, Attic, Basements 

  • Sweep & vacuum floors & ceilings

  • Wash air handler/furnace, water heater, washer & dryer

Pet Areas

  • Clean thoroughly & deodorize

Odors

  • Scrub all hard surfaces; use an odor neutralizer on upholstery, carpeting & draperies

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3. REPAIRING

Making repairs now can save money & negotiation stress down the road.  Typically, purchase offers have home inspection clauses that may result in additional negotiations, or worse yet, findings cause an agreement to be terminated.  Consider a sellers' home inspection to eliminate buyers' objections before they arise.  Look into a home warranty to provide protection for you, and buyer, against failure of mechanical systems.

Exterior

  • Doors & Windows - repair screens, glass & door hardware; lubricate hinges

  • Sidewalks, Steps & Driveways - repair cracks

  • Siding - repair, replace or paint as needed

  • Gutters & Downspouts - repair or replace as needed

  • Fences - repair, replace or paint as needed

  • Pool Cages - repair torn and worn screens, rusty screws, and door hardware

  • Doorbells - make certain they are in working order

Interior

  • Plumbing - repair leaks & make all repairs

  • Mechanical Systems - have inspected & certified

  • Appliances - check bulbs; replace broken parts

  • Walls & Ceilings - patch cracks; paint as needed

  • Windows - replace cracked glass; re-caulk as needed

  • Grout & Caulking - patch or replace as needed

  • Hinges & Knobs - tighten & replace as needed

  • Flooring - repair or replace as needed

  • Light Fixtures - repair; replace if dated

  • Switch Places & Outlet Covers - replace cracked or mismatched plates

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4. NEUTRALIZING

Create a home for any lifestyle & taste.  Neutral paint, decor & carpeting help buyers mentally "move in," while unusual or dated decorating may make it difficult for buyers to imagine their furnishings in your home.  Remember that many people are allergic to or afraid of animals.  Kennel your pets or take them with you during showings.

Exterior

  • Siding & Trim - touch up or paint if needed

  • Lawn Areas - remove any bold decorations

Interior

Walls

  • Remove dated wallpaper

  • Paint a warm, neutral color; avoid cold whites

  • Use the same color in rooms that flow together

  • Choose a warmer, neutral color for bathrooms

  • Polish paneling or, if dated, remove or paint

Floors - replace worn or dated vinyl or carpeting

Artwork - remove distracting or bold posters and art

Family Photos & Collections - remove extensive displays

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5. DYNAMIZING

Build the essential emotional connection by helping buyers imagine daily life in your house.  

Curb Appeal - Choose Ideas That Add Elegance

  • Keep lawn mowed, shrubs trimmed & garden weeded

  • Set a potted shrub or topiary tree with annuals on a stoop or flank the door with matching pots; fill widow boxes

  • Add new house numbers & a cushioned doormat

  • Polish or paint the door

  • Add a fresh layer of rock or bark

  • Replace or paint the mailbox

Entryway - Greet Buyers With Style & Grace

  • Showcase a unique piece of furniture or artwork

  • Add a mirror to brighten an entry

  • Add drama with fresh flowers or a blooming plant

  • Add warmth & texture with an area rug

  • Add a dramatic new light fixture

Kitchen - Showcase The Heart Of The Home

  • Open a colorful cookbook on a stand

  • Create a neat, clean look with new burner covers

  • Add a new throw rug

  • Fill a decorative bowl with fresh fruit

  • Add a blooming plant where it can catch the sunlight

  • Replace worn curtains with mini blinds or a valance

  • Paint worn or dated cabinets and add new hardware

Bathrooms - Create A Luxurious, Relaxing Feeling

  • Use plush new towels & rugs to soften hard surfaces

    •    Tri-fold towels & hang in layers on towel bars

    •    Stack guest or hand towels neatly on a vanity

  • Add a new fabric shower curtain

  • Highlight tubs or vanities with colorful bath oils & salts

  • Use a new bar of unscented guest soap for showings

Bedrooms - Convey Privacy & Comfort

  • Roll back a plush comforter to show layers of blankets & sheets; top with decorative pillows

  • Add curtains or valances to rooms without them

  • Add artwork for elegance

  • Stack a few books on a nightstand

  • Arrange toys in children's rooms to show a quiet place to play

Living, Family & Dining Rooms - Suggest Comfortable Family Times & Entertaining

  • Drape an afghan over a chair or sofa to suggest relaxation

  • Add decorative pillows to sofas & chairs

  • Add fresh flowers to a coffee table

  • Add art pieces to a bookcase to suggest multiple uses

  • Showcase a fireplace

    • Place unscented candles on boughs, or pots of blooming plants on the grate

    • Add artwork above the mantle

    • Place a basket of birch logs on the hearth

  • Dining rooms:

    • Add a bouquet of fresh flowers

    • Display a serving piece or candles on the table

Backyards, Decks & Patios - Suggest Leisure Activities

  • Arrange a grill & lawn furniture to suggest a barbeque

  • Set out a lawn game

  • Group colorful pots of annuals on a deck or patio

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6.  SHOWTIME!

Keeping a house in ShowTime condition is easier when everyone participates.  Assign responsibilities for weekly & daily tasks.  Remember, if you stay ready, you won't have to get ready!

Exterior

  • Pick up lawn tools & toys

  • Pick up after pets

  • Remove obstructions from curb view

  • Clear driveways & walk areas

Interior

  • Do once over cleaning

    • Vacuum, sweep & dust

    • Empty wastebaskets; pick up dirty clothes

    • Put away personal care items in bathrooms

    • Clean all sinks & faucets with glass cleaner

    • Make sure rugs are clean & straight

    • Freshen carpets, draperies & upholstery with an odor neutralizer

    • Clean pet areas & remove pets, beds & toys

  • Open shades & drapes

  • Set a comfortable temperature

  • Turn on all lights

  • Open windows to freshen rooms

  • Arrange fresh flowers in key areas

  • Play soft music & turn off television

  • Turn off all work sounds (dishwashers, washers, dryers, etc.)

  • Final check every room

 

See Related "How To Make Your Home Show Like A Model"

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Florida Home Team, LLC.
Licensed Real Estate Broker
John R. Ask, Broker

2100 Constitution Blvd #165
Sarasota, FL 34231


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Sarasota Florida, Sarasota Florida Real Estate, Calusa Lakes, Nokomis Florida Real Estate, Siesta Key, Venice Florida Real Estate, Lakewood Ranch Florida Real Estate, Bay Street Village, John Ask, Debbie Ask, Tamara Ley, John Sholtis, Octavio Herrera, Sharon Camera, Venice Golf & Country Club, Pelican Pointe, Waterford, Sawgrass Real Estate, Venice Florida, Casey Key Florida Real Estate, Waterford Real Estate, Sarasota Florida Golf, Sarasota Florida Beaches, Longboat Key Florida

 

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